10 Steps of a Winning B2B Sales Process
As the B2B buyer’s journey continues to evolve, it’s critical to develop a dynamic playbook for your sales team. Jim Eberlin, Founder & CEO of TopOPPS and Steve Lincoln, Sales Leader at ZoomInfo, discuss the new buyer/seller relationship and reveals the tactics and technologies that empower business development professionals to identify, connect, and engage with decision makers at high-value accounts.